In this previously unpublished essay from 2003, Ken Garland (who died last week) urges designers to be ‘alert’. In an afterword, Andrew Howard explains the context
I’ve been working as a graphic designer for 50 years, first as an art director on periodicals, from 1954-62, then as a freelance design consultant, from 1962 to date, writes Ken Garland. Has our trade / craft / profession changed much in that time? Of course it has; but how?