Winter 2018

Guts and gutters

New Picture, The Work of Bea Feitler

Between Bridges, Berlin
13 September – 4 November 2017
Curated by Marte Eknæs and Nicolau Vergueiro

The Brazilian art director and designer Bea Feitler (1938-82) said of magazines that ‘you can’t look at one page alone – you have to visualise what comes before and after’. This idea was at the core of an exhibition, the first dedicated solely to the designer, reflecting her achievements at Berlin’s Between Bridges gallery. Spanning her work from the 1950s to her untimely death in 1982, ‘New Picture’ presents across two rooms her work for Harper’s Bazaar, Ms., Rolling Stone and the modern Vanity Fair. Exploring Feitler’s definitive lines, persuasive elegance and dynamic style across a diverse range of cultural artefacts, it becomes clear that such a retrospective is long overdue.


‘New Picture, The Work of Bea Feitler’ now at Unge Kunstneres Samfund in Oslo until 14 January 2018.

Cover for Ms. magazine, December 1972. Feitler brought the bright, Day-Glo colours popular during the 1960s to the magazine covers of the early 1970s, making them all the more striking on the newsstand.
Top: Harper’s Bazaar, January 1967. This feature spread ‘The Body’ shows two models wearing nylon and knit swimwear by Jantzen (left) and Brigance for Sinclair (right), photographed by Hiro. Art direction: Bea Feitler and Ruth Ansel. Private collection, Hearst Communications, Inc.


Madeleine Morley, writer, Berlin

Read the full version in Eye no. 95 vol. 24, 2018


Eye is the world’s most beautiful and collectable graphic design journal, published quarterly for professional designers, students and anyone interested in critical, informed writing about graphic design and visual culture. It is available from all good design bookshops and online at the Eye shop, where you can buy subscriptions and single issues. You can see what Eye 95 looks like at Eye Before You Buy on Vimeo.

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