Sunday, 5:00pm
29 November 2015

Type Tuesday: Design and time

See you at St Bride Library at 7pm sharp. DixonBaxi and Kuchar Swara headline the final Type Tuesday of 2015

The final Type Tuesday event of the year has the subject of Design and time, with talks by Kuchar Swara and Dan Capstick of DixonBaxi.

Top: Eurosport identity design by DixonBaxi, 2015.


Kuchar Swara will talk about his evolution from magazine art director (Case da Abitare, Port) to entrepreneur with the recent launch of his watch company Sekford. Swara recently gave a talk about his work at the ‘Londres-Paris’ events organised by Eye and Back Cover at the Centre Pompidou in Paris. You can read more about Swara in Eye 73’s ‘Art and art direction’.

Sekford Type 1A watch, 2015, designed by Kuchar Swara with Cédric Bellon and Pierre Foulonneau. The numerals and letters were designed by Christian Schwartz of Commercial Type (see Eye 82).


Creative director Dan Capstick of DixonBaxi will talk about identity design for clients such as Eurosport, Telemundo and Freeview, working within what founder Simon Dixon calls ‘the four-dimensional grid’ of typography for television and moving image graphics.

Frame from Eurosport identity graphics by DixonBaxi, 2015.


You can read more about DixonBaxi in ‘The power of two’ in Eye 70.

Despite this focus upon product design (Sekford) and TV identity / motion graphics (Eurosport, Freeview, etc.), the two Type Tuesday talks will reveal a print angle to each practice’s story. DixonBaxi has just published a book about its work …

DixonBaxi: We make creative work, 2015. New book which includes writing by Eye contributor Tom Harrod.


… and Swara commissioned artist Mark Wilkinson (Inkshed Press) to design the linocut fox symbol that distinguishes the Sekford brand.

Limited-edition linocut print by Mark Wilkinson, printed for the launch of Kuchar Swara’s Sekford watch brand, 2015.

Linocut print by Mark Wilkinson from launch of @Sekford. Hear Kuchar Swara talk about this project at the next #TypeTuesday, 1 December 2015 in support at St Bride Library @stbridefoundation. Also speaking: @dixonbaxi

The event takes place at Bridewell Hall, St Bride Library, 14 Bride Lane, London EC4Y 8EQ, UK. Please come at 6.30pm for a 7pm start. There will be a bar and a pop-up shop where you can buy bargain back issues of Eye magazine.


Tickets are available from Eventbrite.

Frames from DixonBaxi’s identity design for Eurosport.



Detail of Sekford Type 1A watch. Type by Commercial Type.


Eye is the world’s most beautiful and collectable graphic design journal, published quarterly for professional designers, students and anyone interested in critical, informed writing about graphic design and visual culture. It is available from all good design bookshops and online at the Eye shop, where you can buy subscriptions, back issues and single copies of the latest issue.