Matt Soar
Recent articles by Matt Soar
LA logo attack
Issue 74, Winter 2009
An entirely troubling aspect of debates about product placement (an egregious and underhand marketing practice…
Going the distance
Issue 68, Summer 2008
Roundel’s identity for Railfreight in the late 1980s unified a multi-faceted business with a strong identity that boosted morale.
Excoffon’s autograph
Issue 54, Winter 2004
Why is Mistral the typeface of choice for so many of Montréal’s small businesses?
Recent blog posts about Matt Soar
LA logo attack
10 March 2010
Awards madness, Graphic design, Visual culture
H5’s ‘highly caffeinated’ Logorama wins the Oscar for best short film
Earlier this week, H5’s Logorama won the Academy Award for best animated short. Here’s the…