Steve Hare
Recent articles by Steve Hare
Drawn into conversation
Issue 72, Summer 2009
More big brands are making more use of illustration: pastiche, cartoons, caricature - even original ideas. Is this the smarter way to say 'honest', 'natural' and 'popular'?
Smear
Issue 61, Autumn 2006
Smear, featuring a caricature of UK politician Jeremy Thorpe, is the Penguin Special that never was
Nostalgia to tingle the spine
Issue 66, Winter 2007
Seven Hundred Penguins (Penguin, £20) is exactly what it says it is: 700 utterly random…
When all the dials were set to ‘lurid’
Issue 81, Autumn 2011
‘The past,’ as L.P. Hartley opened The Go-Between in 1953, ‘is a foreign country: they…
Roadshows and rickshaws
Issue 64, Summer 2007
Folk images help BBC World Service promote its 21st-century virtues to a rural Indian audience
By printers, for printers
Issue 60, Summer 2006
Until its 1980s demise, ‘Penrose’ documented a fascinating trail of printing and design developments
Make it real
Issue 70, Winter 2008
Forget fancy effects – ‘authenticity’ may be the most effective way to capture an audience
Made in their image
Issue 62, Winter 2006
In a world crammed with pictures, both art directors and agencies are compelled to rethink their roles
Predictive text
Issue 66, Winter 2007
A short history of the future can only start with a look at yesterday’s latest thing
‘Type-only Penguins sell a million’ shock
Issue 54, Winter 2004
Penguin uses design to revitalise its back catalogue with Great Ideas and a revived Reference Library