Steve Hare

Recent articles by Steve Hare

Drawn into conversation

Issue 72, Summer 2009


More big brands are making more use of illustration: pastiche, cartoons, caricature - even original ideas. Is this the smarter way to say 'honest', 'natural' and 'popular'?


Issue 61, Autumn 2006


Smear, featuring a caricature of UK politician Jeremy Thorpe, is the Penguin Special that never was

Nostalgia to tingle the spine

Issue 66, Winter 2007


Seven Hundred Penguins (Penguin, £20) is exactly what it says it is: 700 utterly random…

When all the dials were set to ‘lurid’

Issue 81, Autumn 2011


‘The past,’ as L.P. Hartley opened The Go-Between in 1953, ‘is a foreign country: they…

Roadshows and rickshaws

Issue 64, Summer 2007


Folk images help BBC World Service promote its 21st-century virtues to a rural Indian audience

By printers, for printers

Issue 60, Summer 2006


Until its 1980s demise, ‘Penrose’ documented a fascinating trail of printing and design developments

Make it real

Issue 70, Winter 2008


Forget fancy effects – ‘authenticity’ may be the most effective way to capture an audience

Made in their image

Issue 62, Winter 2006


In a world crammed with pictures, both art directors and agencies are compelled to rethink their roles

Predictive text

Issue 66, Winter 2007


A short history of the future can only start with a look at yesterday’s latest thing

‘Type-only Penguins sell a million’ shock

Issue 54, Winter 2004


Penguin uses design to revitalise its back catalogue with Great Ideas and a revived Reference Library